These are our stories, and we’re sticking to them.

Besides, they make for great alibis.

The Latest

Equity, solidarity, and trust: Reflections from UNGA 81

10/2/2026

Equity, solidarity, and trust: Reflections from UNGA 81

Every September, New York becomes the centre of global conversations on health, development, and equity. The 81st session of the United Nations General Assembly brought together world leaders, scientists, funders, and advocates, and we had the opportunity to join them. Across sessions on social and behaviour change, artificial intelligence, the future of the World Health Organization, and more, we were inspired by the people driving meaningful change. Here's what we heard, what stayed with us, and how these learnings connect to the work we do every day.

Six practical tips for writing an impact report people actually read

6/12/2026

Six practical tips for writing an impact report people actually read

Impact reports are a primary tool for potential clients, investors, partners, donors and prospective team members to assess the credibility of an organization. If you’re looking to strengthen your approach to impact report writing, here are six principles we always come back to.

Our cervical cancer campaign won the Summit Marketing Effectiveness award!

4/30/2026

Our cervical cancer campaign won the Summit Marketing Effectiveness award!

Our campaign, Goodbye, Pap. Hello, Swab., with BC Cancer, won Best in Category for healthcare marketing at the Summit Marketing Effectiveness Award. The province-wide health campaign introduced a more comfortable option for cervical screening.

Our UNGA key takeaways: addressing the elephants in the room, and spotlighting our amazing clients

10/21/2025

Our UNGA key takeaways: addressing the elephants in the room, and spotlighting our amazing clients

Brandy and I are back in Vancouver after an amazing week in New York for the UN General Assembly and Climate Week. It was a week of critical discussions about some of the most important issues facing our planet. Speakers and participants weren’t afraid to address the elephants in the room, including defunding, gender equality, and climate change. We also got the opportunity to watch some of our amazing clients and collaborators take centre stage. Here are some of our key takeaways.

Listening, learning, and acknowledging: Our commitment to reconciliation

2/28/2025

Listening, learning, and acknowledging: Our commitment to reconciliation

How our team developed our land acknowledgment.

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